The bottleneck is rarely the product — it's the growth engine around it. We embed as your On-Demand CMO, CRO or CSO and build the go-to-market machine that turns what you've made into money. Strategy, team, process and execution — owned end to end.
Growth breaks in different places for different companies. Pick the pressure point — every service is led by a senior operator and built to leave you with a system, not a dependency. Tap "Learn more" on any service for the full picture, with examples and benefits.
Senior marketing, revenue and sales leadership — embedded in your business, exactly when you need it, without the full-time cost or the six-month hiring bet.
More revenue isn't growth — building a business worth more is. A costed, prioritised plan for market share and margin, built by operators, not slide-makers.
Your product is ready but the pipeline isn't moving. We run the sales process — strategy, representation, demos — and hand back a repeatable engine.
A stagnant business is going backwards. We open new markets, channels and partnerships — and turn them into relationships and revenue that compound.
Great products don't become brands by accident. From Voice-of-Customer to launch package, we carry your product from a sketch to a sale.
Don't hire a permanent manager for a temporary problem. A senior operator steps in fast, fixes the function, and leaves you stronger and self-sufficient.
India is the market you can't afford to get wrong. International-standard business models, adapted to local realities, executed on the ground — think global, act local. See the full India playbook & results below ↓
A full-time hire is slow, expensive and a gamble. An agency runs campaigns, not your strategy. An on-demand growth leader from Adler gives you the best of both — see for yourself.
| Adler On-Demand Leader | Full-Time CXO Hire | Marketing Agency | |
|---|---|---|---|
| Time to start | Days | 4–6 months of hiring | Weeks |
| Annual cost | Fraction of a CXO salary | Full salary + equity + benefits | Retainer per channel |
| Owns strategy & revenue outcome | Yes — accountable end to end | Yes — if the hire works out | No — executes briefs |
| Hands-on execution | Yes — leads from the front | Varies by individual | Campaigns only |
| Cross-functional (sales + marketing + product) | Yes | Single function | Single channel |
| Risk if it doesn't fit | Low — scale down anytime | Severance + restart hiring | Locked contracts |
| Leaves a self-sufficient system | Yes — playbooks & trained team | Depends | Dependency by design |
We audit your positioning, funnel, team and tools to find what's actually blocking growth — even when it isn't what you expected.
A focused plan — market segments, messaging, channels, targets — tied to revenue, costed and sequenced.
Restructure roles, implement CRM and lead management, install performance tracking. The machine takes shape.
We lead from the front, coach your team, and hand back a documented, self-sufficient engine — playbooks included.
Global standards alone don't win here — you need a local business model and a local mindset. This is the service we're built for: helping foreign and domestic B2B companies enter, or expand within, India the right way — with a plan, and with boots on the ground to execute it.
We don't hand you a market report and disappear. Every phase below is something we do with you, on the ground.
We evaluate the real opportunity for your specific product — demand, competitive landscape, pricing realities — and adapt your global business model to what actually works for Indian buyers, distributors and end-users.
A phased go-to-market plan with a strategic proposition, target segments, and the general regulatory and structural considerations (entity type, distribution model, import/export flow) that shape how you should enter.
We identify the right first customers by sector and region, make direct introductions, and run on-field product demonstrations — the unglamorous groundwork that actually opens doors in India.
We carry the relationship through to a live, paying customer — not just a lead — building the first reference accounts that make every deal after them easier.
Once the model is proven, we help you build the local team, channel partners or distributors needed to scale it — and hand over a functioning India operation, not a dependency on us.
Industries we've opened doors in
Real problems, real engagements, measurable outcomes. Names withheld where confidentiality requires — the results are not.
A decade of global experience across strategy, product, business development and sales leadership — on four continents, in some of the world's most demanding industrial and technology markets. When a boutique firm is small, the founder's calibre is the product.
Languages: English (EN) · German (DE) · Hindi (HI) · Marathi (MR) · Marwari (MW)
Based in Pune, engaged across four continents. We combine German business engineering, global corporate experience and deep India ground-knowledge — so you get a partner who understands both the standard you're used to and the market you're entering.
Practical, opinionated writing on the questions we hear most from founders and CXOs — no filler, no jargon.
The honest trade-offs — cost, speed, risk — before you commit to either path.
Read article →The five phases that separate companies that land in India from those that stall.
Read article →The warning signs founders usually notice six months too late.
Read article →Why "bigger" and "better" are not the same thing — and how to tell the difference.
Read article →A senior C-level leader who owns your marketing, revenue or sales function — strategy through execution — engaged for the time you actually need, at a fraction of the cost of a full-time hire. (Also known as a fractional or virtual CMO.)
Founders and CXOs of B2B, industrial, energy, IoT and deep-tech companies that are scaling, launching, or entering new markets — in India and worldwide.
Agencies run campaigns. We own the growth strategy and the revenue outcome across marketing, sales and product — as an accountable member of your leadership team. When we leave, you keep a working engine, not a dependency.
In simple terms — everything between "we want to sell in India" and "we have paying customers in India." Specifically:
Thirty minutes, no obligation. We'll tell you, straight, where your growth is stuck and what we'd do about it. You'll leave with something useful whether or not we work together.
If revenue isn't following your product, there's a reason — and it's usually fixable. No obligation, no jargon, no slideware. We reply within one business day.